Couples Swimwear: 2026 Matching Swim Sets Guide for Brands
Couples swimwear has moved from a “cute idea” to a reliable product category for many brands. Matching couples swimwear, his and hers swimwear and coordinated couples swimsuits are everywhere on Instagram, TikTok, especially around beach vacations and resort trips. For a swimwear brand,building a couples swimwear line is a practical way to raise average order […]
The Ultimate Guide to Tankinis: Perfect Swimwear for Every Body Shape
When it comes to swimwear, versatility and comfort are key. Enter the tankini swimsuit, a style that blends the best of both worlds – the coverage of a one-piece and the freedom of a bikini. For swimwear brands, the tankini has evolved from being a modest alternative to a high-margin powerhouse. It bridges the gap […]
Crochet Bikini Guide for Swimwear Brands: Design, Fit & Production
Crochet bikinis have moved from a small boho niche to a steady, global trend. They show up at beach clubs, music festivals, island resorts and on social media every summer. For many swimwear brands, adding a crochet capsule collection is a simple way to stand out from standard lycra styles. If you are planning to […]
The 2026 One-Piece Swimsuit: 5 Actionable Trends for Your Next Collection
The one-piece swimsuit has fully evolved. Once seen as a modest or practical choice, it now stands as a defining piece in every modern swimwear collection — a design hero that combines elegance, versatility, and innovation. In 2026, designers are reinterpreting the one-piece with bolder silhouettes, sculpted fits, and sustainable materials that balance aesthetics, comfort, […]
Discover the Perfect Cover-Up to Match Your Swimwear Line
In today’s competitive swimwear market, a cover-up is more than just a beach accessory; it’s a vital extension of your brand identity. A well-designed cover-up complements your swimwear, adding elegance and versatility to your collection. By coordinating cover-ups with your swimwear, you offer customers a complete lifestyle experience, capturing the mood and moment they want […]
Women’s Swimwear Trends 2025: Styles, Fabrics & Consumer Insights
In 2025, the global swimwear market is more vibrant, diverse, and consumer-driven than ever. From eco-conscious fabric innovations to Instagram-fueled aesthetics, swimwear brands are shifting toward functionality, fashion, and values. Whether you’re launching a new line or curating your next wholesale collection, staying ahead of the curve isn’t optional — it’s the edge you need […]
